Squash Rackets Market Insights, Share, and Forecast, 2026-2035
Squash Rackets Market size is forecasted to reach USD 448.89 million by 2035, rising from USD 265.3 million in 2025, at a CAGR of more than 5.4% between 2026 and 2035. In 2026, revenue is projected at USD 277.71 million.
Squash Rackets Market
The global squash rackets market is witnessing steady growth as squash continues to gain recognition as a high-intensity sport that promotes physical fitness, agility, and cardiovascular health. Once considered a niche sport, squash is now being adopted by a broader demographic, supported by growing investments in indoor sports infrastructure and the rising popularity of recreational sports in urban regions. Manufacturers are focusing on product innovation by introducing lightweight, durable, and performance-enhancing rackets made with advanced materials. At the same time, online retail channels and global sports branding campaigns are making squash equipment more accessible to both professional players and beginners. These combined factors are shaping a dynamic and competitive market landscape for squash rackets across the world.
Growth Drivers & Challenge
One of the key growth drivers of the squash rackets market is the increasing awareness of health and fitness among people of all age groups. Squash is considered one of the most effective sports for burning calories and improving stamina, which has made it particularly popular among working professionals and fitness enthusiasts. This growing awareness is encouraging more people to join squash clubs and recreational sports centers, thereby boosting the demand for quality squash rackets. Additionally, fitness campaigns, corporate wellness programs, and government-supported sports initiatives are helping expand the sport’s reach, which directly supports market growth.
Another major growth driver is the rapid development of sports infrastructure, especially in urban areas and emerging economies. The construction of indoor sports complexes, community recreation centers, and private sports clubs is creating more opportunities for people to play squash regularly. Educational institutions are also incorporating squash into their sports programs, which is increasing participation among students. This rise in infrastructure investment is generating a steady demand for squash rackets across amateur, semi-professional, and professional levels, making it a strong contributor to market expansion.
Despite positive growth trends, one of the major challenges facing the squash rackets market is the limited awareness and accessibility of squash in rural and semi-urban regions. Compared to mainstream sports such as cricket, football, or badminton, squash still has a smaller audience base. High court construction costs, limited training facilities, and lack of professional coaching restrict the sport’s reach in developing regions. This challenge slows market penetration and limits the potential customer base, especially in countries where indoor sports are not yet widely promoted.
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Regional Analysis
North America holds a significant share of the squash rackets market due to the strong presence of sports clubs, fitness centers, and professional squash associations. The region has a well-established culture of indoor sports, with squash being widely played in universities, corporate fitness facilities, and private clubs. The rising focus on health and wellness, combined with high disposable income, allows consumers to invest in premium sports equipment. Additionally, the presence of leading sports brands and organized tournaments contributes to consistent demand for high-quality squash rackets in the region.
Europe represents another major market for squash rackets, supported by a long-standing tradition of squash in countries such as the United Kingdom, Germany, and France. The region benefits from a well-organized sports ecosystem, with strong support from national squash federations and regular professional competitions. Growing interest in recreational sports and fitness activities is encouraging new players to take up squash, which is increasing demand for entry-level and mid-range rackets. Technological advancements in racket design are also appealing to professional players, strengthening the overall market in Europe.
Asia Pacific is expected to experience the fastest growth in the squash rackets market due to rising urbanization, increasing disposable income, and expanding sports infrastructure. Countries such as India, China, Australia, and Malaysia are witnessing growing participation in squash, driven by youth engagement and government sports development programs. The increasing number of sports academies and international squash events is creating awareness and encouraging adoption of the sport. As more people in the region focus on fitness and lifestyle improvements, demand for squash rackets is expected to grow significantly.
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Segmentation Analysis
Based on raw material, the squash rackets market is segmented into graphite, aluminum, carbon fiber, and composite materials. Graphite and carbon fiber rackets are gaining strong preference due to their lightweight structure, high strength, and superior performance, making them ideal for professional and advanced players. Aluminum rackets remain popular among beginners because of their affordability and durability, while composite materials offer a balanced option that combines strength and flexibility. Manufacturers are continuously investing in material innovation to enhance control, power, and shock absorption, which is driving demand across all material segments.
In terms of distribution channel, the market is segmented into offline retail stores and online platforms. Offline channels, including sports specialty stores and brand outlets, continue to play a vital role by allowing customers to physically test rackets and receive expert guidance. However, online channels are witnessing rapid growth due to convenience, wider product selection, and competitive pricing. E-commerce platforms and brand websites are making it easier for consumers to access global product ranges, read reviews, and compare features, which is accelerating digital sales and expanding the market reach worldwide.
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